You know the drill, the end of winter has come and so has the end of your winter wardrobe. As the seasons change, you feel the need to also change your whole closet. And these days, filling up your closet and changing up your wardrobe has become as easy as snapping your fingers. But at what cost?

Nowadays, buying new clothes has become so easy that people don’t even take the time to think about where their latest bargains came from or how sustainable they are. Most of the consumers think of sustainable fashion as boring and dull, made out of stiff fabrics like linen. This representation is all wrong. Sustainable fashion doesn’t have to be boring or have an alternative feel to it, it can also be fun and vibrant.

“Sustainable fashion can be defined as clothing, shoes and accessories that are manufactured, marketed and used in the most sustainable manner possible, taking into account both environmental and socio-economic aspects.”

Here at Just’Eve, we combine sustainability with a big fun-chic factor to create long lasting pieces.

Sustainable materials

All the materials used in our collections are derived from natural sources like cellulose, cotton and silk. The use of these natural materials is better for the environment and for the body since no chemical processes are needed to obtain the fibers. It is thus less toxic than synthetic fibers like polyester or nylon. What is also widely known is that natural fabrics are stronger than chemically produced fabrics, so you can enjoy your favorite pieces for a really long time.

Fair production

A lot of leading fashion houses claim to be sustainable just because they work with natural materials. But they still work with manufacturers who own sweatshops and allow child labor in their factories. Being sustainable is so much more than only natural fabrics, it is also choosing for fair labor. That is why Just’Eve only works with manufacturers that are known to work on a fair basis. All manufacturers are based in Europe, which means they have to comply to European laws.

Exclusive fun-chic factor

As said before, sustainable doesn’t have to be boring. That is why Just’Eve’s pieces are made with exclusive and chic prints that are often designed for the house itself. Part of the exclusivity is also found in the fact that you can’t just buy our clothing online but have to go and find it in your local boutique (which benefits the local economy 😉 ). Our clothing is made so that everyone can feel comfortable in what they are wearing wherever they are. Our collections are therefore suitable for both young and old, thin or curvy. With the right accessories you can enjoy our clothing on every occasion whether you are enjoying yourselve on vacation or going to a fancy party.

Made with ♡, Just’Eve

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